When I'm asked how Five Senses Tastings came to be, I have to say that there are too many moments, experiences, and impulses to count, all of which together led me to embark on this adventure. I felt a calling to create a company – a movement, even – that offers a completely new way of storytelling and harnesses the power of music and of our senses to communicate deeply and experience profoundly.

Playing Cherubino in Mozart's Le nozze di Figaro in Cap Ferrat, France.

My experiences as an opera singer allowed me the opportunity to play a wide range of characters on stage – from a teenage boy to an Egyptian queen – and I loved every moment of it: inhabiting the characters, living with them and in them, and even coming back to them after a time and seeing how they had changed in me (and let's be honest, I loved wearing Hänsel's wool overalls and Nefertiti's dreadlocks!). If I could do this on stage, I wondered, could I maybe do it in real life as well? Could I not tell other people's stories through music, too?

An early sketch of what I hoped to achieve with the concept of music tasting.

The more events I attended, whether professionally or in my personal life, the more I realized that music – or more appropriately, sound – was almost always relegated to the background. It was non-specific, often distracting, and even dangerous sometimes.

I began to wonder whether there was a way to encourage guests to spend an evening "sampling" music, selections that had been carefully curated but without the commitment of an entire evening at a concert hall.

This is when the idea started to take shape, and I decided to try something new: flip the idea that music should be an afterthought and bring it straight to the forefront of events and of storytelling. Music is where we would begin to tell our clients' stories.

Yet I also wanted to make sure that we were not presenting a single-sensory event.

Guitarist Andrés Vadin, Founder and Soprano Kala Maxym, Pianist Tali Tadmor, and violinist Mary Keating at V Wine Room in West Hollywood.

While these thoughts were taking shape in my head, I was learning more about wine, learn how to taste (and about how much there was to taste!), and becoming aware of the huge range of artistry that goes into creating these magical works of art. Wine, after all, is so much more than simply a colorful drink!

About four years ago, these elements, these thoughts, and these visions came together and became the concept on which this company is founded: "music tasting."

That's how Five Senses Tastings -- a name that did come to me in a flash -- was born.

Taste the music.™


“The evening was inspiring and took us on an enchanted journey with each piece. A truly exquisite experience.”
— Erin Sirko, Client Experience Manager, Diane von Furstenberg